LinkedIn offers a great way for companies to connect with potential customers and influencers. Not only can you join groups and reach out directly to your ideal customer, you can also create a business page and connect by posting engaging content. Remember, content isn’t just about selling your product, but about becoming a trusted resource for information. So make sure your posts relate to your industry, not just the goods and services you may be selling.
Entrepreneurship, Food Technology, Foodpreneurs
Jennifer Friedlin
Sensing urbanites’ hunger for locally grown produce, Gotham Greens seized an opportunity to turn cities’ abundant rooftops into farms. Here, Co-Founder and CFO Eric Haley shares how the company got its start and landed on the shelves (and roof!) of Whole Foods Market.
Q&A, Foodpreneurs, Food and Beverage
Jennifer Friedlin
School lunch. It's the bain of many parents' existence. While the cafeteria offering is often light on nutrition, packing a healthy alternative is a drag. Seeing a gap in the market, Red Rabbit decided it could do better. Here, COO Jackie Walters talks about how the company is transforming lunch in schools across NYC.
Marketing, Experts, Entrepreneurship
Jennifer Friedlin
Wondering how to generate consistently good content for your business? Take a listen to Hungry Marketing's podcast, courtesy of Mazars.
Q&A, Food and Beverage, Brooklyn Start Up
Jennifer Friedlin
When Andy Jacobi and Ricky King set out to open a restaurant they sought to solve a conundrum: Could they turn the taste for slow food into a quick lunch option? The answer now exists in the form of Untamed Sandwiches, which has branches in midtown and DUMBO and a third set to open this summer,. While King was busy braising, Jacoby sat down to tell Hungry how it all started and why location is everything.
Brooklyn Start Up, Entrepreneurship, Q&A, Venture Capital, Finance, Foodpreneurs, Manufacturing&Production
Jennifer Friedlin
Food entrepreneur and venture capitalist Kimbal Musk -- yes, Elon's brother -- seeks to seize control of the food supply from the industrial food complex. Through his venture, Square Roots, Musk and co-founder Tobias Peggs, are betting that the future of growing food lies in vertical urban gardens housed in shipping containers. Recently Peggs discussed their vision and plans for success.