Could there be a more seductive name for salty and sweet cookie concoctions than Legally Addictive? But as Laura Shafferman, founder of Legally Addictive Foods, knows, there’s more to business than a great moniker. We sat down with Shafferman to find out how she launched her business and why she decided to take on a big name partner.
The Mad Pickler: Shamus Jones Makes a Statement in Brine
Shamus Jones is a man of strong convictions. He believes in workers’ rights and artistry in everything he does. His ethos is on display in Brooklyn Brine, a six-year-old company that takes pickling and condiments to a new level. Through unique formulas like Whiskey Sour Pickles, a $16-an-hour wage, and partnerships with Finger Lakes Distilling and Dogfish Head Craft Brewery, Shamus is building a just pickle kingdom that extends as far as Australia and Japan. Recently, Hungry Marketing had the pleasure of chatting with Jones about his vision and success.
On Tap: Wild East Saddles Up to Become the Next Hot Craft Beer Brewer
Succeeding by Design: Metabrew Iterates Its Way to the Shelves
Romy Raad and Natalie Neumann's foray into the food business started with an idea for a meal delivery company. But over time they refined their idea until they landed on Metabrew, a coffee-based energy drink that is both vegan and paleo. During a break from bottling, Raad shared the ups and downs of bringing a beverage to market and the joys of finally making headway.
One Smart Cookie: A Brooklyn Entrepreneur Turns a Favorite Snack into the Perfect Gift
Dawn Casale was working retail at Barney’s when she realized there was a hole in the market for gift-appropriate cookies. Fast forward 16 years, three storefronts, and one pastry-chef husband/co-owner later, and One Girl Cookies is now a thriving business with many lessons learned along the way. Recently, Casale sat down with Hungry to share her home-baked story.
